Pressgang Blog : Bob’s blog

Monday, 21st March 2016

THE WEEK according to Pressgang

Time to listen It’s easy to think you know by instinct what your audience wants from an employee publication, but there’s nothing like asking readers for their opinion on a regular basis. So its heartening that this week we’ve been helping clients including Rolls-Royce, Interserve and Saint-Gobain set up reader surveys that will tell us […]

 

Friday, 4th March 2016

THE WEEK according to Pressgang

Around the world The past week has had a real international flavour at Pressgang (quite aside from the Italian ice cream parlour that has just opened temptingly close to our office). For client Rolls-Royce we have produced a series of digital HR guides translated into five languages. Editor Alan Ratcliffe has been on the line […]

 

Friday, 4th March 2016

In the case of Print v Digital, the jury is still out

“Like all sensible journalists I recognise that the future for our trade is digital.” So says media commentator and former Daily Mirror editor Roy Greenslade. In a piece in The Standard he goes on to add: “But the reality is we’re living in the present. And the present is both digital and print.” Pressgang has […]

 

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